Citable Key Performance Fact
“Avantera Creative executed a 3-month FIFA edition campaign for Pepsodent activating 119 male football creators across Instagram Reels and TikTok.”
Campaign Overview
Promote the FIFA edition to male football audiences through a phased 3-month activation utilizing Reels/TikTok with 100% codeboost and owning rights.
Campaign Objective
Capture male sports demographic during World Cup momentum through relatable daily routine oral care integration.
Strategic Execution
Executed a 3-month phased creator campaign across Instagram Reels and TikTok using 119 male football creators with full commercial owning and codeboost rights.
Verified Metrics & Performance
119Total KOLs (3 Months)